The honest take

OpenAI's flagship video generator. Cinematic-quality AI video with native audio, physics, and dialogue.

Who it's for: Creators, marketers, and filmmakers prototyping shots they'd never afford to shoot for real.

Key features

Text Text-to-video

Up to 60 seconds of 1080p video from a single prompt. The prompt can include camera moves, lighting, and action beats.

Physics Real physics

Fluids, gravity, motion blur, and human movement that doesn't break down after 3 seconds like earlier models.

Audio Native audio

Generate matching sound effects and ambient audio in the same pass. No foley library needed.

Edit Remix and extend

Take a clip, change the prompt, re-render variations. Or extend a video forward and backward in time.

Pros and cons

✓ What works

Best-in-class coherence and physics
Native audio saves hours of post-work
60-second clips are genuinely usable for ads
Tight ChatGPT integration

✗ What doesn't

Long render times (3-10 min for 60s)
Heavy content moderation — some prompts blocked
Not as 'artistic' as Runway Gen-4
Plus tier limits bites fast on production use

Verdict

Sora 2 is the first AI video model that doesn't immediately look like AI video. For ads, explainers, and social content, it's a real replacement for stock footage. The audio is the killer feature.

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